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Let’s try it out!
0:59 with Tomer SharonNow it's your turn! I'd like you to participate in an imaginary Experience Sampling study.
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Now it's your turn.
0:00
I'd like you to participate in an
imaginary experience sampling study.
0:02
Go ahead and pause the video here.
0:06
Access this sample study question and
answer it.
0:08
The link to it is in the note section.
0:11
In a real study, you'll be asked that
question several times a day for
0:14
a few days.
0:18
Now have a look at the answers others gave
to the same study question.
0:19
Glance over the list of answers.
0:23
What can you say about what you see there?
0:25
You can very quickly see several
categories bubbling up here.
0:28
Some people are taking notes for creating
lists.
0:32
Some write down ideas, and others sketch
stuff.
0:35
Imagine 2,000 data points such as these.
0:39
This is powerful data collection that can
be turned into
0:42
extremely useful information to guide your
product quest.
0:45
We'll get back to the questions and
0:51
answers later on to better understand what
to ask and how to analyze the results.
0:52
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