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  Finding target communities and pages on Google Plus
3:28 with Tomer SharonLet’s identify Google Plus communities and pages your audience is likely to belong to or follow.
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                      Let's identify Google Plus communities and
                      0:00
                    
                    
                      pages your audience is likely to belong to
or follow.
                      0:03
                    
                    
                      It is very similar to what you did with
Facebook earlier.
                      0:07
                    
                    
                      Google Plus is Google's social media
network.
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                      Well, not as big as Facebook.
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                      Google Plus is extremely successful among
a growing number of niche,
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                      domains, interests and topics.
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                      Many consider Google Plus as the social
network where a quality audience meets and
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                      exchanges ideas.
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                      Sounds like a place where you can find
your audience, doesn't it?
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                      Follow my demo on Google Plus and pause
and
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                      play the video to complete these steps one
by one if needed.
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                      Use the same keywords you identified
earlier.
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                      So, I'm accessing Google Plus here.
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                      And what I'm doing is the same thing I did
earlier.
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                      I am starting to type my keywords one by
one.
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                      Again, I'm ignoring what I'm seeing here
in the drop down menu and I hit
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                      the Search button and what I'm getting is
a similar thing to what I got on Facebook.
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                      I'm getting all results and then some
options to filter them.
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                      So I'm gonna go to People and Pages first.
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                      I wanna find pages.
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                      There are a couple of differences between
Google Plus and
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                      Facebook that you can clearly see right
here.
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                      People and Pages here are together so you
need to check out and
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                      see which one's a person and which one's a
page.
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                      And another difference is that the number
of followers is not stated here on
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                      this page.
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                      You need to go into the page to see that
number.
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                      So let's go to the first one, Dancing with
the Stars.
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                      Obviously a good target for me.
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                      How many followers?
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                      252,000.
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                      That's, that's enough for me.
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                      That's good enough.
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                      I'm going to go back,
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                      I'm going to copy the URL of this page and
go back and look for more pages.
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                      Let's see what this one is about, Dancing
astronaut.
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                      369 followers.
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                      Mm, not so sure.
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                      I'm looking at the posts there.
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                      I'm not so sure this is where my audience
will spend time.
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                      And it's not that big, so I'm not gonna
use that.
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                      And this is what you do with all of the
results of, of people and pages.
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                      Copy and paste ten URLs of pages to your
worksheet.
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                      The next thing I’m gonna do is access
communities.
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                      I’m gonna scan the results and see which
community is relevant for
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                      what I’m looking for.
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                      So I’m looking at three things again.
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                      I’m looking at the title of the community.
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                      The number of members and I wanna know if
I can join it immediately or
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                      do I need some kind of approval?
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                      So when it says Join, I can immediately
join the, the community and
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                      start posting and reading?
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                      But when it says, let’s see,
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                      Ask to join, as you see here, it means you
need an approval.
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                      So it might take some time so I’m gonna
skip those for now.
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                      So, and also, again, if,
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                      if I see 51 members, I'm probably not
gonna spend a lot of energy here.
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                      But if I see hundreds and maybe more,
thousands and
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                      definitely more, I'm definitely going to
copy the URL into my worksheet.
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                      You are done with this assignment when you
have identified ten pages and
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                      ten communities.
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                      Now let's see how to use all of that
precious information you've
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                      collected to recruit participants for your
research.
                      3:24
                    
              
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